Guides
Longer walkthroughs that put the pieces together end to end, from first frame to published ad.
3 articles
UGC ads in 2026: a practical guide for small brandsWhat makes UGC-style ads convert, how to brief creators, and the script beats that turn authentic-looking video into performance creative.One video, every platform: repurposing without losing the native feelHow to turn one short video into Reels, TikToks, Shorts and ads - what to change per platform, what to keep, and the workflow that makes it minutes.Video ad hooks - the ten openers, and how to pick oneThe ten hook patterns in Admetra’s parts taxonomy, what each one is for, and how the first three seconds are decomposed when a trend video is broken down.